Logo for Wellthee with a whale image, and text that reads Old Whaling Co.

SELECTED WORK & BRAND EXPERIENCE

THE PORTFOLIO

A curated look at content, campaigns, and brand moments created for wellness, lifestyle, and community-driven brands.

A collage of wellness and supplement products, screens showing social media and a motivational message about starting mornings with intention.

WELLNESS CONTENT + EMAIL MARKETING

Wellthee Living

Product-focused content, Klaviyo email graphics, ingredient spotlights, benefit carousels, and lifestyle visuals created to support a wellness brand’s online presence.


FEATURED WORK

Black and white collage with a smartphone displaying an Instagram post of a woman in running gear, smiling outdoors, with various scenes around including sneakers, people walking on a bridge at night, and an indoor gym.

FITNESS + COMMUNITY CONTENT

Ethos Athletic Club

Social content created around fitness, running, community, and brand storytelling through carousel concepts and campaign-style content.

Digital devices displaying social media advertisements for Old Whaling Co. skincare products, including a laptop, smartphone, and tablet showcasing various skincare ads.

Old Whaling Company

SPEC COMMERCIAL + PRODUCT LINE CONCEPT

Conceptual brand expansion created for a customer experience course. Our team developed a new skincare collection for Old Whaling Co., including the product positioning, target customer, launch strategy, campaign visuals, social content, and sample commercial. This work was independently created and was not commissioned by or affiliated with Old Whaling Co.

A geometric design featuring a star shape at the top, with symmetrical lines and shapes extending downward, resembling a stylized, minimalist tree or plant with elongated leaves.

Interested in content like this for your brand?

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Decorative black wall with gold geometric design resembling a stylized plant or fan at the bottom.

The Content Club creates polished social, email, and visual content for wellness and lifestyle brands ready to grow.